Susan LaPlante-Dube

Susan LaPlante-Dube created PMG in 2002 and acts as one of PMG’s Principals. As a jack-of-all-trades in marketing, she loves digging deep on a topic and finding new ways to spin old ideas. While she would prefer having some high-tech voice software to record all of her blog thoughts instead of having to write them down, she loves the satisfaction of helping her readers learn something new.

Posts By Susan LaPlante-Dube

Marketing ROI: How to Track Contributions to Revenue Growth

 Susan LaPlante-Dube   |     Dec 01, 2020

B2B Marketing for Professional Services: How to Attract and Conve...

 Susan LaPlante-Dube   |     Nov 19, 2020

8 Signs You’re Ready to Outsource Your Marketing

 Susan LaPlante-Dube   |     Oct 14, 2020

Why Buyer Enablement Should Be Top of Mind in Your B2B Sales Proc...

 Susan LaPlante-Dube   |     Jul 30, 2020

Leadership Challenges in a Virtual World

 Susan LaPlante-Dube   |     Jul 16, 2020

Tips for Marketing Professional Services – Treat Them Like a Prod...

 Susan LaPlante-Dube   |     Jun 18, 2020

The Road to Better Buyer Enablement

 Susan LaPlante-Dube   |     Mar 03, 2020

What Is Buyer Enablement?

 Susan LaPlante-Dube   |     Feb 25, 2020

HubSpot Sales: 6 Time-Saving Sales Productivity Tools You Can't L...

 Susan LaPlante-Dube   |     Sep 25, 2019

B2B Win! How to Re-engage Past Customers and Prospects

 Susan LaPlante-Dube   |     Sep 17, 2019

Aligning Sales & Marketing: 3 Reasons Marketing Should Sit in on ...

 Susan LaPlante-Dube   |     Mar 26, 2019

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