“We need more leads.” We hear this all the time. And there are a lot of strategies to drive demand. AT PMG, we work to understand your goals as a business. There’s no cookie cutter campaigning here. Once we understand what success looks like for your business, we work backwards to develop and define the details of your campaign.
Here’s what you can expect: defined audiences, targeted messaging, strategic offers and assets, channel identification and optimization from organic to paid, as well as success and KPI tracking. All based on tangible data and reporting. And as your partner, we’re not afraid to tell you when we think a certain approach is not going to work for you. We treat your dollars like our dollars. Your budget as our budget. And your success as our success.
Do you know exactly who should be using your product or service? Do you have a target list of accounts that your boss needs you to close this year? Then ABM is for you.
Not only have we worked with just about every advanced ABM tool on the market, but our team of experts can help you design, create, implement, and track your ABM campaign from start to finish. Don’t waste time on outdated ABM tools and tactics. Start getting your message in front of the companies you’re most excited to sell to.
So many agencies now “do PPC”. But not every agency has decades of experience, results, and expertise. In order to get the results you need from a paid initiative, you have to spend quite a bit. And that’s why you need to choose an agency who has the know-how to make every dollar count.
At PMG, we use our industry expertise and experience to recommend the best paid channels for your campaign. (And we’ll be honest if we think a certain channel isn’t going to work.) We make sure your offer is click-through optimized. We research organic keywords that can support your paid efforts. And we help you constantly review and streamline your investment so ROI is always at the forefront. Most importantly, we will never spend your money carelessly.
Ever wish you could talk to people the second they come to your site? Well, now you can. Chat is so much more than a cute bot icon that asks “how can I help?”. To have a successful conversational marketing strategy, you need to have an intimate understanding of your buyer’s journey through your site.
And that starts with data. Lots of data. Understanding how your visitors move through your site can help you answer questions before the user knows to ask them. Plus, sync up your sales and customer success teams with your bots to make sure your user's experience is smooth as butter.
It shouldn’t be hard to get actionable data from your marketing, sales, and service efforts. But we live in the real world. And many of our clients struggle to get accurate and consistent data from their disparate systems. Moving all of your efforts into a singular system is ideal, but it’s not always the reality.
Not only do we have more than 10 years of HubSpot experience (ahem, that was before the reporting functionalities in HubSpot even existed…), but we know all of the best integrations and add-ons to make your data work smarter for you -- no matter where that data lives.
With Team PMG, you get B2B marketing agency experience and expertise, agile solutions, and a healthy dose of humor, all dedicated to driving your business forward.
Meet our experts, get to know us up close and personal, and learn what we can do for you.