Attract. Engage. Delight. Simple as That!
What do you think about bombarding your audience with ambiguous ads, buying irrelevant email lists and wishing on a star for new leads? …Not interested? We didn’t think so. Rather than aimlessly forcing your business on unsuspecting prospects, inbound focuses on creating quality content that attracts relevant potential buyers to your company. And at a fraction of the cost of traditional outbound tactics, no less! Here’s a glimpse into how we’ll build your inbound marketing program.
eBooks, white papers and blog posts… oh my! That’s a lot of writing. Let us help you create engaging content that speaks directly to your dream customers, and leads them right to you. We’ll work with your subject matter experts to produce all kinds of compelling content, from technical documents to flavorful articles to vivid videos and everything in between.
Inbound marketing is all about educating your prospects and helping them solve problems, as opposed to simply touting your brand. But that doesn’t mean highly targeted paid advertising can’t play a role! We’ll work with you to develop effective PPC campaigns that seamlessly work with your website landing pages to get you quality leads right out of the gate!
So there’s Twitter, Facebook and LinkedIn. And Pinterest. And Google+, Instagram, Reddit, Vine, SnapChat… Where to begin? Partner with the social media enthusiasts at PMG to create and execute a meaningful social media strategy that will position you where your customers are hanging out, and start building relationships.
You’ve heard all the rage about SEO, right? The whole idea is to entice people to come to you by building content around the keywords that resonate with your ideal buyers. But who has time to keep up with all of Google’s constant search algorithm changes? Well… we do. With the execution of the right optimization tactics, you’ll watch traffic start going up, up, up.
It’s important to offer your visitors a variety of options to convert. Not everyone is ready to contact you right away. Once you have their attention, make sure your actions lead them down the right path. Our lead segmentation and email marketing experts are ready to make that marketing magic start happening for your next campaign!