August 2010
Precision Marketing Group will begin work with Peppers Catering.
PMG delivered messaging and a web assessment to Ideas Communicated to rave reviews.
July 2010
Susan Hankins of Ask-Susan, LLC a strategic partner and client successfully passed her Google PPC Certification Exam (again!)
April 2010
PMG announces client success from web assessment for Atlas 1031.
This month Susan LaPlante-Dube spoke at two local area chambers Newton-Needham Chamber of Commerce and South Shore Chamber of Commerce on the topics of "Marketing That Makes an Impact Without Blowing Your Budget" and Social Marketing Nuts and Bolts. Contact us to have one of the Precision Marketing Group Principals speak at your next event.
March 2010
This month we kicked-off a messaging and web design/development project with Buzzards Bay Veterinary Hospital and Dedham Veterinary Hospital. They have such a great philosophy and offer a really high standard of care. We are looking forward to launching theses new sites.
PMG welcomes new client, Simplified Designs, which provides design and organizational solutions to everyday obstacles. PMG will be writing the website copy.
February 2010
PMG Principals Give Back: Susan LaPlante-Dube started volunteering for Wildhearts Therapeutic Equestrian Program, which, according to its website, "offers therapeutic riding, hippotherapy, equine facilitated psychotherapy, and a Horses for Heroes program, year round, to children, adults, and military veterans with physical, cognitive, emotional, behavioral and/or social challenges." In addition, Maureen Condon was recently approved to be a mentor for an at-risk Framingham High School student through the Mazie Foundation. Maureen also was recognized for her 10 years of service as a volunteer crisis counselor with Wayside Youth & Family Services.
PMG kicked off project with Atlas 1031 Exchange to improve its online presence.
PMG welcomed new client: Russo Insurance Agency of Medway. Russo chose PMG for logo redesign (with DesignQuest), a new web site, and a social marketing plan.
January 2010
PMG's Susan LaPlante-Dube asked to speak at the Newton-Needham Chamber of Commerce in April.
PMG delivered messaging and web redesign project to the National Fire Protection Association (NFPA) for its product NECPlus, the association's online electrical code solution.
PMG oversaw relaunch of Shanahan Sound website & redesign.
PMG spearheaded launch of new webinar series for Management Mentors, "Mentoring Mondays." The February webinar filled by 1/25.
PMG delivered web optimization results and recommendations to Roots & Wings Healing Arts.
December 2009
PMG chosen by Hurlbut & Associates for website redevelopment and relaunch.
PMG completes series of case studies for ThermoFab.
PMG coordinates webinar series for Management Mentors - to launch in January.
November 2009
Maureen Condon & Susan LaPlante Dube interviewed in Women to Women Radio.
Susan LaPlante Dube spoke at NSWIB Business Showcase delivering presentation on Social Media Marketing.
PMG welcomes new client: Pac N Nap chooses PMG to complete web assessment project.
Guided Insights selects PMG to complete web assessment.
PMG welcomes new client: National Fire Protection Association chooses PMG to help reposition and market NECPlus, the association's online electrical code solution.
PMG welcomes new client: Joanna Stuhl, hypnotherapist and caregiving consultant, selects PMG to assist with rebranding project.
PMG welcomes new client: Roots & Wings Healing Arts selects PMG for website optimization project.
October 2009
PMG delivers comprehensive Social Media Marketing Plan to Guided Insights.
PMG launches Web Assessment Service -- goal to book 5 assessments in the latter part of 2009 was achieved.
PMG develops 2010 marketing plan for Management Mentors.
PMG assists ThermoFab in launch of its Design Guide and its website transfer to HubSpot.
PMG welcomes new client Hurlbut & Associates. PMG will be conducting marketing research, client interviews, and messaging study.
September 2009
PMG secures press for PK Walsh.
CommunicationsLink Service Corp. hires PMG for website optimization.
Exchange Authority hires PMG for website optimization.
PMG partners with DesignQuest on capabilities brochure for Performance Health Center.
Guided Insights hires PMG to develop social media marketing plan.
PMG welcomes Fitting Fitness Inc, a personal training company. PMG will be optimizing the client's website.
August 2009
PMG launches BeaconLive's PPC campaign with great, immediate results.
PMG announces launch of TriStar's new video learning center, which resulted in great feedback and interest from clients.
PMG manages launch of new site for Sullivan Group. PMG involved in messaging and writing as well.
July 2009
PMG officially launches its "Best b2b Marketing Blog."
Along with Design Quest Visual Communications, PMG creates brochure copy for Cherkas Home Improvement.
PMG client PK Walsh gets two new customers from summer newsletter.
PMG creates white paper for BeaconLive that results in 10 downloads within first 24 hours.
June 2009
PMG welcomes new client Kelleher & Sadowsky, in partnership with Dovetail Internet Technologies. PMG will be working on a web copy project.
PMG conducts telemarketing campaign for Management Mentors' MentoringComplete & Mentor-Quest.
PMG creates dynamic looped presentation and other marketing materials for Synergistics Inc. to use at Baltimore tradeshow.
May 2009
SCORE welcomes PMG for speaking engagement.
PMG presents Observant, LLC with website assessment findings.
PMG delivers marketing materials and presentation loop to BeaconLive for SIPA tradeshow in Washington, D.C.
PMG launches Aegis Armor's new website and provides marketing assistance and materials for tradeshow in the country of Jordan.
PMG's "superhero" brainchild becomes reality for ThermoFab. The release of this video on YouTube and ThermoFab's website resulted in 450 plus views in less than a month and press pick up in Modern Plastics magazine, PlasticsToday.com, and more.
April 2009
PMG launches Synergistics new website.
PMG launches BeaconLive's new corporate website.
PMG's client Management Mentors nominated for a Stevie Award by the American Business Awards for its product Mentor-Quest.
PMG's speaking engagement on Social Media is a huge success. Read testimonials, and learn more about PMG's speaking topics.
March 2009
PMG writes white paper for BeaconLive: "5 Webinar Mistakes to Avoid."
PMG secures speaking engagement for Dovetail founder and president, Michael Villa.
PMG presents Social Media Marketing Presentation for NEWBO.
PMG part of day-long interactive workshop with HubSpot, a leading Internet Marketing firm.
February 2009
PMG launches new corporate site for Management Mentors.
PMG delivers marketing plan to Dovetail Internet Technologies, including ways to leverage Dovetail's 10-year annivesary.
PMG launches telemarketing campaign for Management Mentors.
January 2009
PMG launches new corporate site for TriStar Plastics Corp.
PMG crafts white paper for Management Mentors: "5 Ways Corporate Mentoring Can Help Your Company." PMG also creates PR plan around Management Mentors' 20th anniversary.
PMG delivers website assessment to Safe Records Management.
Precision Marketing Group selected to manage the re-launch of BeaconLive's website, including the writing, SEO, and marketing.
December 2008
PMG creates sales letter for Management Mentors' Q1-09 telemarketing campaign.
PMG welcomes new client Aegis Armor.
PMG crafts keyword-rich titles, meta descriptions, and keyword tags for TriStar's new website.
PMG writes copy for Management Mentors' new site for MentoringComplete.
PMG delivers messaging presentation to BeaconLive.
PMG develops email newsletter editorial calendars for ThermoFab and Dovetail for 2009.
November 2008
PMG welcomes new client: BeaconLive, based in Melrose, MA. PMG will be conducting client interviews, messaging, and website enhancements.
PMG writes website copy for new Synergistics site, to launch in early 2009.
October 2008
PMG developing trade show materials for Breakthrough Business Performance, including white paper and interactive CDs.
PMG guides ThermoFab in expanding service offerings in order to attract new clients.
PMG delivers messaging presentation to Stellar Software Corp.
PMG presents a half-day marketing bootcamp called "Marketing That Makes You Money" at FEA Conference in Las Vegas.
PMG's email marketing efforts for TriStar Corp result in quality leads for client.
September 2008
PMG develops 12-month marketing plan for Management Mentors, highlighting the company's 20-year anniversary.
PMG develops optimized copy for new Synergistics' website to launch later this year.
August 2008
PMG completes telemarketing campaign for Management Mentors' newest product: Mentor Quest.
PMG welcomes Stellar Corp in Lexington, Mass, as a client. PMG will be conducting client interviews and doing business development.
PMG lands expert article for Shanahan Sound in Religious Product News. Catherine Shanahan writes about the different elements that goes into creative effective stages.
July 2008
PMG wins MarCom awards.
PMG assists in launch of Management Mentors' newest product: Mentor-Quest.
PMG welcomes new client Culbert Healthcare Solutions, which is based in Woburn, Mass. PMG will be creating a capabilities brochure and five data sheets.
PMG issues press release in support of the launch of Management Mentors' new product: Mentor-Quest. In addition, PMG helps conduct beta testing for product.
PMG delivers in-depth client case study to Rosemary Porto of Luxury Kitchen. In addition, PMG writes copy for Luxury Kitchen ad that will be appearing in the 2009 Boston Design Guide.
June 2008
PMG hosts and leads first of a series of webinars for members of the Federation of Exchange Accommodators. Webinar titled: "Effective Online Marketing: Assessing Your Website."
PMG writes pitch that secures article for Jennessa Durrani of Celebrate! in Boston Business Journal: "5 Mistakes To Avoid While Planning Events."
Susan LaPlante-Dube and Maureen Condon co-author an article on virtual organizations for The Boston Herald.com's "Business Today."
PMG welcomes 1031 Investment Services as new client. PMG will conduct client interviews, craft key messages, and write and launch website.
PMG researches, writes, and designs case studies for ThermoFab.
May 2008
PMG writes and designs 2-page ad for Tristar that will appear in May issue of Machine Design.
PMG devlops PR pitches for Gary Gillis, former Channel 7 sports anchor in Boston and now co-owner of Last Minute Productions.
PMG develops white paper for Dovetail Internet Technologies. White paper focused towards Dovetail's manufacturing clients.
PMG welcomes Basnett Heating & Plumbing as a client. PMG to do PR and marketing/messaging.
April 2008
PMG's client--Choice Care Card--launches its new company site. PMG handled the SEO development.
PMG attends Federation of Exchange Accommodators Conference in Atlanta.
PMG develops marketing plan for Management Mentors' launch of Mentor-Quest.
PMG welcomes new client--Sullivan Benefits--for website development, SEO, and messaging.
PMG secures three blog articles for Tables of Content on mywedding.com.
March 2008
PMG creates collateral materials for Synergistics' appearance at the ER Security Solution tradeshow. PMG develops banners and flyers.
PMG develops direct mail campaign for Livingston & Haynes Investment Advisors.
PMG welcomes new client--Luxury Kitchen--for website development, PR, and marketing.
PMG featured in Women's Business.
PMG creates Tables of Content ads for placement in Opera House playbills and LaBella Bride.
PMG delivers SEO research to Tournament Headquarters.
PMG assists Management Mentors in the launch of its newest product--MentoringComplete-- including a Constant Contact email blast that resulted in 8 demo requests within the first couple of hours.
February 2008
PMG creates banner's for CommunitySecure to use at upcoming tradeshow.
PMG places expert article for TriStar Plastics in The IAPD Magazine. In addition, PMG writes TriStar's monthly Shooting Star electronic newsletter.
PMG delivers SEO research to Westchester Mortgage for its company website.
PMG secures Tables of Content an article in MyWeddings.com's blog.
PMG launches CommunitySecure website for Millennium Group and prepares CommunitySecure for its first big trade show.
January 2008
PMG coordinated efforts to design a trade show booth for Dovetail Internet Technologies for the ABA Winter Marketing Conference that was held in New Castle, NH. PMG also wrote a case study on Dovetail's client, Community Bank, and PMG launched Dovetail's new electronic newlsetter.
PMG secured opportunity for Tables of Content to be regular blogger at www.mywedding.com.
PMG coordinates and prepares trade show marketing materials for the Millennium Group's new product--Community Secure. Trade show results in many viable leads, and Millennium's trade show presence is applauded.
PMG helped guide its client, Federation of Exchange Accomodators (FEA), to participate in the American Farm Bureau Federation Annual Conference, and the efforts helped secure an influential news release about FEA.
PMG delivers new website copy to Premier POS. Copy is optimized with a focus on its new message. Within days of copy going live, Premier POS receives increased traffic and requests for product demos. In addition, PMG delivers Premier with a marketing plan for 2008.
PMG's email campaign for Management Mentors' new product--MentoringComplete--results in the request for 10 demos within 48 hours.
PMG conducts client interviews for Redmond Design Group.
PMG creates and launches monthly newsletter for Tournament Headquarters.
PMG wins 6 International Marcom Awards.
PMG lands new client, Litos Advertising. PMG will do SEO research for a new service offering from Litos.
December 2007
PK Walsh hires PMG for help with SBA Award application.
PMG secured photo op of Tables of Content Catering spread for December 2008 LaBella Bride magazine. In addition, PMG wrote and designed a promotional postcard for TOC to use at Bloomingdales Wedding registry
PMG launches 12-month direct mail campaign for Livingston & Haynes Investment Advisors.
PMG writes copy for Dav-Tech Plating's new website.
PMG welcomes Fluorolite Plastics as a new client. PMG will develop a marketing plan and messaging for Fluorolite, which makes lenses for lighting units.
PMG conducts extensive client interviews for PremierPOS.
PMG welcomes new consultant, Donna Kaufman.
PMG launches new website for Millennium Group.
November 2007
After receiving solids results from PMG's PR and marketing efforts during '07, Federation of Exchange Accommodators (FEA) has asked PMG to head up and expand its marketing for 2008. FEA has enjoyed increased positive exposure in myriad publications, including Bloomberg Business News, Worldpress.com, All Business.com, and NetLease Forum. In addition, PMG created marketing tools for FEA participants to use at trade shows.
PMG welcomes Texas-based PremierPOS as a client. PMG will conduct client interviews, develop core message, and rewrite company's website.
PMG creates holiday card for Tables of Content to send to its clients. In addition, PMG works on TOC's "Women Executive" campaign, which immediately results in six orders.
PMG developing 2008 editorial calendar for Fitting Fitness In's monthly newsletter.
PMG lands Catherine Shanahan of Shanahan Sound & Electronics a bylined article in Sound & Communications magazine.
October 2007
PMG secures ThermoFab an expert article in Advanced Materials & Processes.
PMG develops marketing kit and collateral materials for Envision Performance Solutions.
PMG welcomes Choice Care Card as a new client. PMG will optimize website copy for CCC's new site.
PMG creates postcard series for Tables of Content.
PMG secures Ronna Cohen a story/profile in the tech section of the Boston Business Journal for Ronna's new product launch from her company, Breakthrough Business Performance. Ronna says about PMG's Marcia Goff, "I just wanted to drop you a note and thank you for all your hard work and terrific results. You have been a joy to work with; professional, timely and just fantastic. I feel very secure in knowing that my PR needs are in such incredibly capable hands."
PMG's Maureen Condon advises Sara Campbell of Sara Campbell LTD as expert marketing panelist at Women's Enterprise Initiative event.
PMG secures Stevie Award finalist status for Elaine Construction's Lisa Wexler in Executive Category.
PMG's Maureen Condon invited to speak on panel at 10th Annual Center for Women's Leadership Conference at Babson College on November 9.
International Ergonomics Association hires PMG to promote Liberty Mutual Prize and increase awareness about ergonomics research.
PMG's Susan LaPlante Dube presents "Marketing Bootcamp" to rave reviews at the Federation of Exchange Accommodators' Annual Conference in Chicago.
PMG delivers PR pitches and recommendations to Westchester Mortgage and secures the client with a letter to the editor in The Boston Globe.
PMG conducts client interviews for Shanahan Sound and oversees design of new company logo.
September 2007
PMG launches a three-round direct mail campaign for Evelyn Images, a commercial photography company. Campaign involves sending out "before" postcards and "after" postcards. Client gets two appointments after first round.
Ads designed and placed for Tables of Content in Boston Weddings, LaBella Bride, Where to Eat, Wellesley Weston Magazine. In addition, blog article submitted to "Where To Eat" email newsletter for October blast, byline by Stephen Barck, TOC chef.
PMG creates full collateral package for EnVision.
PMG conducts client interviews for Harrison Design.
PMG rewrites content for ELAINE Construction's website.
PMG delivers website assessment to TriStar Plastics Corp.
PMG lands feature on Catherine Shanahan of Shanahan Sound & Electronics, Inc. in The Boston Globe. In addition, PMG lands bylined article in Communications & Sound magazine. In addition, PMG writes and launches Shanahan's e-newsletter.
PMG helps Management Mentors launch its Internet radio series on corporate mentoring.
PMG launches website for Breakthrough Business Performance. Creates ad promoting BBP's assessment tool.
August 2007
PMG welcomes new client: Group Insurance Solutions (for messaging).
PMG writes and designs full-page ad for Tables of Content--to appear in Meeting Professionals International's New England Directory.
PMG's article placement for Shanahan Sound appears in August issue of Christian School Products. PMG also lands Shanahan a feature article in forthcoming edition of The Boston Globe.
PMG delivers web site assessment to Federation of Exchange Accommodators.
PMG redesigns logos for EnVision and Jim Canole Photography.
July 2007
PMG client Campus Bound launches new website. PMG team wrote content.
PMG designs and edits new electronic newsletter for New England Woman Business Owners (NEWBO).
PMG named editorial content developer for NEWBO newsletter.
PMG creates ad for Tables of Content--ad to be appearing in Opera House playbill.
PMG crafts sales letters for TriStar, which provides "engineered plastics solutions."
PMG lands ThermoFab expert article in Advanced Materials & Processes. Article will appear in October 2007 issue.
June 2007
PMG creates direct mail piece for Alga Plastics promoting its trade show booth.
PMG writes and designs corporate benefits package data sheet for Campus Bound.
PMG writes and designs marketing literature for FEA.
PMG conducts client interviews for Harris Design.
PMG delivers marketing and PR plan to Federation of Exchange Accommodators for its annual conference.
PMG delivers marketing kit with case studies to EnVision.
PMG writes newsletter for Campus Bound--newsletter targets to HR depts.
PMG delivers a web assessment, client interviews, and marketing plan to Tables of Content.
PMG gets CC Consulting President Celia Couture published articles in Boston Business Journal and Boston Women's Business.
Alicia Amaral, CPA, hires PMG to gather client testimonials.
Things in Place hires PMG for press release project.
PMG lands Catherine Shanahan of Shanahan Sound a feature article in the AV issue of Christian School Products magazine.
PMG helps Dovetail Technologies launch its new content management system--novo--as well as its new Web site. PMG writes Web site content and company tagline.
PMG writes new product sheet and brochure for ThermoFab.
PMG does day-long presentation, including Web site assessment, to Federation of Exchange Accommodators.
May 2007
Greater Media hires PMG hired for copyediting and consulting work on its "Grapevine" newsletter.
PMG lands feature stories for Elaine Construction in Boston Business Journal and Metrowest Daily News.
EnVision Performance Solutions - they have asked PMG to refine/refresh their existing logo and create a marketing kit.
Jim Canole Photography - after seeing PMG at PPAM, it has turned to PMG for a Marketing Assessment to evaluate where the company is today and jump start where it needs to go.
QuadTech - came to PMG to provide message refinement and to develop copy for its tradeshow booth.
Campus Bound--PMG helped craft pitches for regular columns. The result? A regular column assignment in a Lexington paper.
PMG creates company tagline and brochure copy for Baystate Moving Company's new target market of empty-nesters.
PMG sponsors NEWBO Event at Domain Home Furnishings in Burlington.
April 2007
PMG delivers results of client interviews to Tournament Headquarters - refining message and clarifying value.
Dovetail Internet Technologies - After PMG delivered a comprehensive marketing plan and messaging direction, Dovetail asked PMG to help them prepare for the launch of their new content management system, novo.
Maureen Condon presents at the mid-year conference of the Federation of Exchange Accommodators.
Tables of Content - PMG helped TOC design, layout and communicate its new Weekly Specials. Creates ad for Wellesley Newton magazine.
March 2007
PMG helps D&D Design launch first "Designed for Your Life" home party.
Redlands Construction hires PMG for a marketing brainstorming that helps owner "wow" her audience.
ELAINE Construction selects PMG for ongoing public relations projects.
CEI Boston names PMG to produce its company newsletter.
Evelyn Images hires PMG for direct mail campaign.
PMG delivers results of client interviews to Catalytic Management - refining message and clarifying value.
PMG delivers marketing plan to Campus Bound that will help client increase its reach/exposure in the marketplace.
February 2007
Susan LaPlante-Dube was recently quoted in the Worcester Telegram on the benefits of a virtual company. She discusses PMG's use of technology and business resources to balance professionalism and award-winning work with work/life demands of her employees. Read the full article here.
PMG delivers web site assessment to Alga Plastics
Tables of Content selects PMG to manage new brand and to deliver supporting marketing plan.
January 2007
Precision Marketing Group named finalist in Stevie Awards for Women in Business.
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