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Marketing Insights
January 2008

This Month's Focus
  • For the Bookshelf
  • The Difference Between Marketing, PR, Advertising, & Branding
  • About Precision Marketing Group

  • The Difference Between Marketing, PR, Advertising, & Branding
    The Difference Between Marketing, PR, Advertising & Branding


    So many of our clients want to know the difference between marketing, PR, advertising, and branding. The truth is that we could write books on each topic. However, in the spirit of simplicity, we thought we'd start your new year with a visual that explains it well--a visual you'll no doubt remember for the rest of 2008.

    With permission from Neutron, LLC.


    About Precision Marketing Group

    Precision Marketing Group helps companies make more money with their marketing. Call or email us if you are looking for practical marketing solutions, programs or advice that will move your business forward!


    For the Bookshelf

    Zag: The Number One Strategy of High-Performance Brands by Marty Neumeier

    Endless Referrals, Third Edition by Bob Burg

    Seven Second Marketing : How to Use Memory Hooks to Make You Instantly Stand Out in a Crowd by Ivan Misner

    Market Better

    Communications Should Sizzle Through Winter

    Tips for Bragging Gracefully

    Develop a Strong Marketing Plan



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